Sunday, January 17, 2010

Maui Brew News

Oregon, Here We Come!

Maui Brewing Co. (MBC) has signed a distribution agreement with Point Blank Distributing in Portland, Oregon. On- and off-premise retailers in the Portland metro, Hood River, Salem, Eugene, Corvallis and Bend areas are now able to order MBC's trio of packaged microbrews from Point Blank. Medford and other southern and coastal areas are also serviced.

Point Blank received their first shipment of MBC product just a few days prior to the Christmas holiday and only a few days after that delivery, Scott Willis of Point Blank noted, "... sales are going well. The CoCoNut PorTeR seems to be the hot style right now". He added, "Approximately 70% of Oregon's craft beer enthusiasts reside in the Portland area. Of these, many are outdoor enthusiasts and welcome good beers in cans." Point Blank has already sold product to John's Market, Barbur Foods, Nature's, PC Market of Choice stores, Seraveza, Birradeli, Belmont Stations and Whole Foods and expect sales to expand to many more retailers including chain stores and golf courses.

Maui Brewing Co. is the only brewer and canner of craft beer in Hawaii as 100% of the beers are brewed and canned on Maui. Additionally, Maui Brewing Co. microbrews are officially Hawaii's #1 craft beer. With a strong commitment to the local economy, and deep concern for the environment, MBC microbrews are packaged with the most eco-friendly materials. Although cans and bottles are both recyclable, bottles still break and may pose a risk at beaches. The cans are manufactured on Oahu and designed by local Maui artists and have the added bonus of protecting the beer in the best possible manner, protecting our beers from both light and oxygen damage which can seriously compromise the taste. Plastic rings are dangerous to marine life and therefore, a unique, recyclable plastic carrying device is used to hold their products. The spent grain from beer production is donated to local ranchers for cattle feed and composting; and any cans damaged in production are donated to the Maui Humane Society. MBC purchased equipment from Maui Land & Pineapple, preserving a piece of Hawaii's canning history.

Founder Garrett Marrero and his wife, Melanie, run a 7-barrel brewpub at the Kahana location as well as the 25-barrel full production brewery and canning facility in Lahaina. Maui Brewing Co. is a truly local beer as 100% of their products are made in Hawaii as opposed to other "Hawaiian" beers.

Contact for interviews, additional information, or media questions. To order for your retail/restaurant/resort establishment, contact; for Oregon, contact Point Blank directly at 503-232-1668.

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