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Monday, January 11, 2010

Russian River Brew News

Most FAQ for RRBC: Do you have Pliny the Younger?

Eleven months out of the year, the answer is NO. But today, the answer is this: on February 5th, Pliny the Younger will be available on tap at our brewpub in Santa Rosa ONLY! Our doors open at 11am, so if you are in town for San Francisco Beer Week, or just feel like visiting us, you can be one of the first to have super fresh Younger right from the source! It will be poured in 10 oz. glasses for $4.50. Growlers are available NEW for $42, and REFILLS for $36 with a maximum of 4 growlers per person. Pliny the Younger is not available in bottles, so the only way to get some to-go is in a growler. And we DO NOT fill other breweries growlers as it is against the law per the State of California’s Dept. of Alcoholic Beverage Control. You can look it up if you don’t believe me! Here are some brewing specs for you beer enthusiasts, or those just wondering what this special beer is all about:
Style: Triple I.P.A., due to the HUGElarge amounts of malt and hops (way more than Pliny the Elder!)
Alcohol by Volume: 11% Hops: CTZ, Simcoe, Amarillo, Summit, and Centennial (same hop bill as last year, but slightly more bitter)


Once we release it at the pub, we will begin local distribution to key accounts the week of the 8th in and around the Bay and North Bay areas. Then we will begin shipping to our distributors, beginning with Southern California that same week. It is safe to say you should see it in Colorado, Washington, Oregon, and the Philadelphia area by the end of February. Unfortunately, because we are such a small brewery, we ship infrequently to our distributors but will get it to market as soon as possible. Distributor contact information, as well as account listings, are located on our website- go to ”BREWS”, then “Where to Get Our Beer”.

But wait, there’s more! Also on February 5th, we are unveiling Batch #4 Supplication in its NEW adorable 375ml bottle! It will be sold by the bottle for $12 per bottle at our pub, including sales tax and CRV. It still comes in 12-pack cases (if you are thirsty), but are much easier for me to carry with my bad knee! The new Supplication will be shipped to markets in which we distribute along with Pliny the Younger.

And we are celebrating Valentine’s Day a little early at RRBC! Yesterday I had a glass of Rejection and it went down pretty easy! It’s a Belgian-style Black Ale we make every year for V-Day. We will have plenty available through February. So if you find yourself enjoying San Francisco Beer Week, or just feel like hanging out at our pub, you are sure to enjoy a large selection of interesting beers! For more info on SF Beer Week, visit www.sfbeerweek.com

Cheers!
Natalie

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